Adding incentives to your surveys can boost response rates, increase engagement, and lead to more completed surveys in the future. But incorrect use of these incentives can lead to unredeemed gifts, unsatisfied respondents, and lower engagement rates over time. In...
Poor research participation continues to be a source of angst for researchers everywhere. And when this happens you’re left with unreliable data and questionable insights, which ultimately can have a negative impact on the business. To consistently get the quantity...
Are you wondering how to get approval from the powers that be for your market research survey incentives budget? Your boss may be unwilling to approve your budget if he or she doesn’t understand the value of sending survey participants an incentive upon completion....
If you’re new to hosting surveys, you may not be sure whether you’re seeing a high response rate or a low one. How many responses you receive to your survey will impact how robust your research data is. And fewer responses means a more limited pool of data to work...
