When it comes to creating a referral marketing program, the first thing you need to learn about is the marketing funnel. It’s often compared to a journey for a reason. The marketing funnel starts with the largest section of your funnel, where you create awareness....
Market researchers are good at what they do: research. That doesn’t make them experts in survey rewards fulfillment, nor do they necessarily enjoy it. Yet, it’s part of the project: once your survey or research project is complete, you’ve got to compensate...
Growing your customer base is understandably a key concern for your brand. And while you likely use a variety of marketing tactics to attract new business, there’s one channel you simply can’t afford to overlook. Referral marketing. In fact, 84% of consumers trust...
Fulfilling research study and clinical trial incentives on top of all the other aspects of a project can be time-consuming and stressful if you do it manually. Creating spreadsheets to track participants’ eligibility for rewards, buying physical gift cards, and then...
For customers of SurveyGizmo, survey rewards aren’t always the easiest part of a market research project. Up until now, you may have been manually fulfilling rewards post-survey, marking survey completion on a spreadsheet and physically mailing gift cards or checks....
